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Adam's new book, Viral Loop: From Facebook to Twitter, How Today's Smartest Businesses Grow Themselves, tells the stories behind many of the iconic companies of our time, including Netscape, eBay, PayPal, Skype, Facebook, and Twitter. They all harnessed the power of viral loops to grow at incredible speed and achieve billion-dollar valuations in record time. Jeff Jarvis, author of What Would Google Do, wrote: "Penenberg discovers the perpetual motion machine for business and marketing... Buy this book. Catch a virus. Make a fortune."
Go to viralloop.com to find out more about Viral Loop, the Facebook application, iPhone app and read interviews with the founders of viral loop companies. |
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| SmartMoney magazine named Viral Loop one of the season's best (and smartest) books, saying it contains "inspirational stories about companies achieving growth at such a phenomenal rate that you might be tempted to whip up your own business plan -- or at least consult with your broker." Publishers Weekly said it "captures a great business and tech story, as well as a defining moment in our online culture." |
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Adam is an award-winning contributing writer for Fast Company whose work has also appeared in The New York Times, Wired, Forbes, Slate, Economist, Mother Jones, Marketwatch, and many other national publications. Sample the Viral Loop Facebook application, which tells you how much you are worth in dollars to Facebook, and the Viral Loop iPhone Predictions Market Game app, available from Apple's App store or through iTunes.
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